PROCESS

DEVELOP

A PLACE TO DEVELOP, DELIVER & LAUNCH

3D CAD DATA CREATION & DATA TRANSFER

DFMA (DESIGN FOR MANUFACTURE & ASSEMBLY) PREPARATION

COLOR, MATERIAL & FINISH SPECIFICATIONS & DATA TRANSFER

VENDOR SOURCING & REVIEW LIAISON

BUILD PART REVIEWS

PRODUCT LIFE CYCLE STRATEGY REVIEW & LIAISON

MARKET DEPLOYMENT LIAISON

MARKETING & MEDIA GRAPHICS & COMMS CREATION

  CREATE

 

A PLACE FOR MAKING, VALIDATING AND IMPROVING

 

3D PRINTING & RAPID PROTOTYPING

FUNCTIONAL & NON-FUNCTIONAL PROTOTYPING & MODELMAKING

STUDY, SIZE AND APPEARANCE MODELMAKING

CONCEPTUAL ENGINEERING & SIMULATION

POP, POS & OOBE SIMULATION & MOCKUPS

COLOR, MATERIAL & FINISH SAMPLING (CMF)

3D CAD CREATION

PHOTO REALISTIC VISUALIZATIONS & ANIMATIONS

VALIDATION - IS IT THE RIGHT PRODUCT?

VERIFICATION - IS THE PRODUCT RIGHT? 

OBSERVE   IDENTIFY   DEFINE

A PLACE TO LEARN, UNDERSTAND & FOCUS

TREND, MARKET, COLOR, MATERIAL & DESIGN RESEARCH

COMPETITIVE & NON-COMPETITIVE ANALYSIS

HUMAN FACTORS & ERGONOMICS

USER ACTION, INTERACTION, BEHAVIORAL & CULTURAL STUDIES

PRODUCT, BRAND & TECHNOLOGY AUDITS

INNOVATION WORKSHOPS

END USER MAPPING & STORYBOARDING

PRODUCT ROADMAP, PORTFOLIO & BUSINESS OPP MAPPING

BRAND ASPIRATION, ARTICULATION & GOAL SETTINGS

DESIGN

 

A PLACE FOR IMMERSIVE & OBSESSIVE CREATIVITY

IDEATION OF NEW BUSINESS OPPORTUNITIES

IDEATION OF NEW PRODUCTS, SERVICES & EXPERIENCES

MACRO INNOVATION OR MICRO INNOVATION

VISIONARY DESIGN

CONCEPTUAL ENTERTAINMENT, CHARACTER AND GAME DESIGN

COLOR, MATERIAL & FINISH DESIGN (CMF)

PRODUCT DESIGN LANGUAGE (PDL)

BRAND IDENTITY & GRAPHIC DESIGN

UX DESIGN & CONCEPTUAL DIGITAL EXPERIENCE SIMULATIONS

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